Hegemony is constructed from ideology and it has to do with a power structure. Karl Marx believes that normal people "the base" are powerless and our desires are filtered through the superstructure. That can be religion, education, government etc. That is a form of hegemony, a more common example of hegemony would be a patient believing that the drug the doctor prescribes is adequate because of this power structure the doctor gives off.
The flash game, which is a fairly accurate representation of the awkward situations males experience in the bathroom, has many hegemonic and ideological influences. In terms of ideology, it is common sense to be as far away as possible from another male using a urinal because it gives the feeling of safety and comfort. However, when the game asks you to choose a spot between two guys, the best answer is to not be next to the hyper masculine gentleman. This presents a hegemonic factor into the urinal game.
In a little easter-egg type of element, if you click on the muscular gentleman, he goes up and physically attacks the user, signifying dominance over the user, which hegemony is basically formed under.
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